In Data released by comScore shows that the market penetration of Gmail in India stands at 62%, which is highest in the world. The second highest figures are from Brazil, where the figure stands at 41%. The corresponding figure for the US is 29%.
ComScores vice-president for Industry Analysis, Andrew Lipsman, said, Penetration is defined as the percentage of total home and work Internet users who engage in a particular behaviour. I am not surprised that India is the leader for Gmail penetration given the markets general affinity for Google-branded products and services.
Gmails success in India has also led to rise in the popularity of Googles newly launched social networking site, Google+. According to comScore, 2.8 million or about 27 percent of Google+ visitors are from India. The maximum numbers of unique visitors are from USA, where the figure stands at 5.3 million.
The analysis of the unique visitors from USA shows that 63 percent of them are male, and more than a half are between the ages of 18 to 34.
The statistics from comScore also reveals that 867,000 people in the UK visited Google+ during the first 21 days of public existence, putting the country in third place behind the US and India. Canada (859,000 visitors), Germany (706,000 visitors), Brazil (622,000), Taiwan (515,000 visitors), France (498,000 visitors), Turkey (373,000 visitors) and Spain (365,000 visitors) made up the remaining top ten countries.
Reflecting on the speed at which Google+ has grown Andrew Lipsman says, "It would be difficult to think of many sites that reached such a large number in such a short period of time. That said, Google does have a built-in visitor base of more than 1 billion to work with, so there is clearly potential to convert a high number of users to its new social tool -- even if it is still invite-only."
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