Salesforce.com acquires Rypple, targets HCM solns

The acquisition extends Salesforce.coms reach to the human capital management solutions market

Salesforce.com recently entered into a definitive agreement to acquire Rypple, a cloud-based social performance management company.

The acquisition signifies Salesforce.coms entry into the human capital management (HCM) market for the social enterprise. Salesforce.com plans to re-launch Rypple as Successforce and create a new HCM business unit, which will be run by John Wookey.

Rypples social technologies are believed to extend Salesforce.coms existing core products. The transaction is expected to close in Salesforce.coms fiscal first quarter ending April 30, 2012, subject to customary closing conditions.

With this acquisition, Salesforce.com will embed some of Rypples next-generation features into its existing products. For example, people will be able to thank colleagues, win badges and provide recognition all from within Salesforce Chatter. And customers of core Salesforce products - the Sales Cloud, Service Cloud, and Force.com platform will be able to connect with new employee feedback tools to help drive business goals and power the future of their employee social networks.

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