In New Delhi:Teradata, a data warehousing and enterprise analytics company, launched a new online social media platform devoted to the socialization of data - designed to serve as an epicenter for a new era of insight. According to the company, the socialization of data and its integration from both traditional and non-traditional sources to present a more complete picture of an entitys position in a global market, community or ecosystem, stated the company.
The socialization of data is all about the global convergence of human interaction and networked technology, creating a deep pool of critical new information that holds countless untapped opportunities.
According to Teradata, the website will contain expert view (original and exclusive content), the experiment (research lead by McDonald), idea exchange (forum to share ideas) and resources (articles, presentations, blogs, white papers and case studies).
The goal is to bring social-media insights into everyday operations and the power of BI and enterprise analytics to social customer engagement. Were talking comprehensive analytics total enterprise awareness for fully informed business decision making, remarked Seth Grimes, analytics strategist with Washington DC based Alta Plana Corporation.
Sensor data also plays a key role in the new era of insight, and is often referred to as the internet of things. McKinsey & Company produced a report on this phenomenon, which includes a visual that represents ways to put sensor data to work.
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