IBM, is extending its social business platform with the industrys first fully integrated social email solution. The move aims to simplify and accelerate social business adoption in the marketplace, providing employees with a single access point to all of their collaboration toolssocial media email, group activities, blogs and more.
Available through a wide choice of deployment options including on premises, in the IBM SmartCloud, hybrid or on popular mobile devices, target="_blank">IBM Notes and Domino Social Edition 9 now gives front line business employees across marketing, development, human resource and more a single access point for all of their social collaboration tools. As a result they are able to improve workforce productivity and speed innovation.
According to an target="_blank">CEO Study identified the same trendwhile today only 16 per cent of CEOs are using social business platforms to connect with customers, that number is poised to spike to 57 per cent within the next three to five years.
As social adoption grows, organizations must use these technologies to transform their culture and drive innovation globally. Email is a critical component of this evolution. According to Osterman Research, each day 116 billion emails are sent and received by an estimated 800 million workers. When compared to Facebook and Twitter, which have reported 2.5 billion items shared1 and 400 million tweets a day2v respectively, it is clear that email remains the dominant communication application in the workplace. However, in this social business age, email can no longer exist on an island.
Named the Enterprise Social Software leader by IDC for three consecutive years, IBM today extends its social business leadership by bringing messaging into the social experience, turning email from a client application used only for mail to a core component of a platform that drives knowledge sharing, workforce productivity and overall business value.
For example, through a single interface an employee who is working on a new marketing project can check email as well as activity streams containing the latest work from each team member, share files with colleagues, view new blogs on topics relevant to the subject and more. In addition, since the service includes the industrys broadest device platform support, each team member has access to the same content all through their mobile device of choice, whether its an iPhone, Android device, Windows Phone or the new BlackBerry 10.
As for those companies using Microsoft Outlook, IBM also provides a new social connector for Outlook and integration with Microsoft Exchange. Through this connector IBM is able to bring the capabilities of shared files, communities and other key social capabilities directly into the Outlook client to ensure social email can be a reality for virtually any business.
Today more than 50 per cent of the Fortune 500 have licensed IBMs social software. IBM is also a leader in the mid-market collaboration space. IBM Notes and Domino are available on premises as well as through IBM Smart Cloud.
IBM social business platform features a complete set of capabilities including enterprise-grade social networking, social analytics, and social content management in a seamless, unified experience across a myriad of business applications.
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