Tech Mahindra, Microsoft partners for CRM

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  •  Dec 12, 2013
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Launches first of its kind lab in India to focus on providing CRM offerings to Telcos globally

New Delhi: Tech Mahindra, has entered into an alliance with Microsoft to offer customized CRM capabilities and flexible application options for telecom service providers. As a part of the initiative, Tech Mahindra has inaugurated a Microsoft Dynamics CRM Lab in Noida, which is the first lab in India to focus on providing CRM offerings to Telecom service providers globally. The lab will offer four essential services, namely, provide LIVE demonstrations of Microsoft Dynamics CRM products for prospective customers, showcase the lab for client sales and solutions teams, provide a training ecosystem that will create a resource pool for future requirements and serve as a product incubation centre for customized offerings.

Microsoft Dynamics CRM is a Customer Relationship Management solution that provides tools and capabilities needed to create and easily maintain profiles of customers, from first contact through to purchase and then post-sales.

L Ravichandran, President, IT Services, Tech Mahindra said, As a global player with a strong foothold in the telecom ecosystem, Tech Mahindra is pleased to work with Microsoft, world leader in software services and solutions for Microsoft Dynamics CRM services. Together we will help understand customer needs and enable telecom companies to service their customers better, helping us to move from customer care management to product management. The solutions developed in the lab will also be Cloud enabled on MS Azure platform. We are also jointly pursuing opportunities across regions primarily in ASIA, MEA & Europe

We are delighted to be working with our long-standing industry partner, Tech Mahindra, to offer additional CRM capabilities to telecom service providers worldwide, said Jim Dietrich, Industry Managing Director, Communications Sector, Microsoft. Further he said, The new facility represents our joint commitment to bring core expertise and customizable solutions to this sector, which represents over 5 billion subscribers and demands world class support systems that will drive business growth.

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